Posts tagged as ‘User Experience’

My ServiceFellow – The real world version of Emoments!

As it usually happens, great ideas are never truly unique. Our whole history of inventions and development rests in the shoulders of giants. The real trick lies in taking ideas to the next level and making them become a reality. And this is exactly what I just came across.

While working on eMoments, the mobile app concept I developed as part of my MSc. graduation project I came in contact with Marc Stickdorn, from the Management Center Innsbruk and co-author of the great book “This is Service Design Thinking”. Marc did a great job in helping me understand what services and service design in particular was all about.

Unfortunately for me, the eMoments project remained in a concept phase, but as it turns out, Marc was working in parallel on a very similar application to what I had in mind. An application that has gone through a lengthy design and testing process (which I want to believe was also influenced by my own project somehow :-) ) and which is now almost ready to be released into the wild.

The result? My ServiceFellow!

What can my organization do to develop more usable products?

Dr. Jasper van Kuijk is a post-doc researcher at the TU Delft studying user centered product development practice. He is an expert on usability and how it affects not just the people using the products, but the industry that develops and markets those products.

At VanBerlo, identifying how important these factors are not only for our business, but for our client’s business, we had the pleasure of inviting Jasper a few weeks back as a guest lecturer for our team at our Eindhoven offices.

It is important to remember that better usability does NOT increase purchase intent but it DOES play an important role on the user experience, which can affect whether people buy your products again and whether they will recommend them to other potential customers.

During his doctorate research, Jasper identified 4 main drivers

A Window(s) into the future

A few years back, at the end of a guest lecture at the TU Delft given by Stephan Hoefnagels, Senior UX Designer who worked on the Windows 7 team, I ever timidly raised my hand and asked a question: “Why does windows 7 still works pretty much the same way as Windows 95?”

Stephan’s answer was quite simple, and it made perfect sense at the time: “Well, we don’t want to break the whole interaction paradigm that people have been accustomed to for the past 15 years, so we make incremental changes”

…that’s all about to be thrown out the Windows (pun intended ;-) )

The real importance of usability and user experience

We hear a lot lately about user experience and usability and how these two play a key role in the introduction of new products into the market, but it is important to know exactly WHAT kind of role they actually play and how they can affect not only our product, but our whole business.

What’s going on with consumer electronics?

To start off, let’s take a look at what’s going on in the world of consumer electronics, which make up a huge chunk of the products where usability and user experience are so important.

The first ever Design Jam Asterdam

A few days back I had the pleasure of being part of the first ever Design Jam Amsterdam and it was a very enriching experience, and of course, lots of fun!

Design Jams are one-or-two-day design sessions, during which people team up to tackle engaging User Experience (UX) challenges. They aim to get designers together to learn and collaborate with each other while working on real problems.

Design by Fire 2010… and how I learned to hate my camera

Bill Buxton was coming to the Design by Fire 2010 conference in Amsterdam. That was the only thing I needed to hear to sign up for it. The man is a legend in the human-computer interaction field and his talks are usually very interesting, inspiring and full of great insights. Of course he did not disappoint.

I had to stand on the back of the room where his talk was taking place, just so that I could video record the whole thing without disturbing the people sitting behind me with my camera blocking their view. He started the talk by addressing the audience in perfect Dutch and putting on the jersey of the Dutch national team with the name “Buxton” on his back, in a gesture to celebrate the fact that Oranje had trashed Sweden 4-1 the night before (you gotta love the man!). He then proceeded to delight us for about an hour with his view on what Natural User Interfaces are really all about.

And I was a happy man! I could just enjoy the moment and would be able to review it later on in the comfort of my house to make notes and take it all in… that is IF my stupid camera hadn’t decided to break down 0,0005 seconds before the end of the talk and erase any data that had been saved so far on my SD card. Disaster!

Designing the new touch interface language

Last Tuesday I attended a short presentation at the Delft University of Technology, where Kay Hofmeester (former UX manager for Microsoft Surface) told us a bit about how the Surface team tried to handle the new challenges posed by designing user interfaces under the new touch interface paradigm. I took the liberty to record it to share it with whoever is interested (Kay if you’re out there reading this, I hope you don’t mind ;-)).

It was a very interesting lecture with some nice and concrete examples of how wrong it is to try to directly translate old user interfaces for new input devices such as touch screens.

The Spanish speaking pointer and the Italian speaking finger

In the lecture, Kay explains very nicely and in depth some of the main practical differences between interacting with a classical GUI and with a touch interface, but I’m gonna give it a go with my own metaphor.

Think of the following scenario. You’ve been speaking Spanish all your life. You know the ins and outs of your language. One day you move to Italy and all of a sudden you find yourself surrounded by Italians. Sure! your Spanish might help you get by to a certain level due to the language similarities, and you

Why does Apple think that a stylus is a design flaw?

“It’s like we said on the iPad, if you see a stylus, they blew it.”

Steven P. Jobs – CEO, Apple Inc.

I wonder why is it that Apple considers the use of a stylus as a design flaw?

I understand where Steve is coming from and as an interaction designer I agree that a touch interface should NOT depend on the accuracy offered by a stylus to be usable, but c’mon!

TEN: 10 years of Design & Emotion (Workshop Part II)

TEN workshopA while back I wrote about the workshop organized by the Design & Emotion Society to celebrate their ten year anniversary, and I said I would make a second post explaining the rest of the workshop and the results… well, after finally making some time to sit down and go through it, here it is!

If you haven’t read the first part, I suggest you do so here, because that will make the coming lines much more clear to understand.

so, here it goes….

Differentiating emotional hotel experiences (EuroCHRIE 2009)

EuroCHRIE 2009I’m finally back home after attending the EuroCHRIE 2009 conference in Helsinki for a few days, and I have to say that it was quite an interesting experience for me, since it was not really in my professional field as a designer, but it did have to do with what I’ve been working on for the past few months first as part of my MSc. graduation project and now as an interaction designer/researcher for SusaGroup.

The conference dealt with experiences in the hospitality and tourism industry and I was actually there presenting a working paper which came from a small exploratory study I conducted at the early stages of my graduation project with the aim to identify what type of emotions people felt the most in a hotel environment and towards what exactly.

Panoremo: A tool to assess the emotional experience of environments

Panoremo_thumb

Relevant Keywords:

Evaluating emotions, environments, services, consumer experience, online application, prototyping

Design Goal:

During my Design for Interaction MSc. graduation project a concept was developed that was deemed very interesting and promising for the potential assessment of emotions experienced towards a physical environment. This concept was later developed even further in collaboration with SusaGroup in order to bring it into the market as a fully functional instrument that can aid in emotional design research.

Methods Used:

  • Early prototyping to perform user testing of working principle.
  • Software development.
  • Usability testing.

TEN: 10 years of Design & Emotion (Workshop Part I)

TEN workshopThe Design & Emotion Society is celebrating this year their 10th anniversary and they decided to organize an event at the Delft University of Technology to commemorate this milestone.

“TEN – 10 years of design and emotion” was a one day workshop held at the faculty of Industrial Design Engineering on the 28th of August and luckily I was there to participate. In this post I’ll explain what the workshop was all about and I’ll give a brief explanation of what we did in the first half of the activity. In a later post, I’ll show some of the results that were obtained at the end of the day.

emoments: Developing a tool to assess emotions elicited by services

emoments_thumb

Relevant Keywords:

MSc. Graduation project, evaluating emotions, services, consumer experience, hotels, mobile application, prototyping

Design Goal:

Various methods are available for measuring emotional responses elicited by products (design) or human-product interaction. Up to this point however, no instrument was available that could be used to assess emotional service experiences. The aim of the project was to extend the possibilities of assessing emotions to the realm of experiential service design. As a case study for the project, the focus was laid on the `hotel experience’, that is, the experience of a guest while staying at a hotel.

Project duration:

5 months (full time)

Methods Used:

  • Thorough literature research to become acquainted with the project domain.
  • Online survey to identify the most common types of emotions experienced by hotel guests and the stimuli associated with these experiences.
  • Creative session organized with a panel of users and designers to generate ideas.
  • Early prototyping to perform user testing of concepts.
  • Creation of wire-frames and navigation flow-charts to define the software’s architecture.
  • Hi-Fi prototyping of final concept.
  • Usability testing.

Developing a tool to assess emotions elicited by services – MSc. graduation presentation (Video & Pics)

So… it’s been a little over a week since I did the presentation for my Design for Interaction MSc. graduation project (Developing a tool to assess emotions elicited by services), and since I went off on a short one week vacation right after that, I didn’t have the time to post the video and some photos of the presentation during that time.

But as I promised some people, today I finally got back and had some spare time to upload everything. So above,you can take a look at the video of the presentation (takes about 45 minutes including the questions round). The file is quite big (around 500 Mb) because I couldn’t

Developing a tool to assess emotions elicited by services

graduation-presentation-david-guiza-caicedoHi everyone!

well, it’s almost here… on the 26th of June I will be giving the presentation for my Design for Interaction MSc. graduation project and I’d like to invite anyone interested in the subject to come along to the presentation.

It will be held at 3:45 pm at the faculty of Mechanical, Maritime & Materials Engineering (Mekelweg 2, 2628 CD Delft) of the TU Delft, in Room F.

In the mean time, wish me luck finishing up the project!

Ready, set, GREEN!

green_lanternLast Thursday I finally received the green light from my graduation supervisory team, which in fact means that they are confident that I will be able to finish up my MSc. graduation project within the coming 6 weeks and that no matter what, on the 26th of June somewhere in the afternoon, I will finally be leaving my eternal student status behind to officially adopt my new role as a jobless professional with a Master’s degree (albeit, hopefully for not too long).

So anyway, if there are people out there in the Netherlands (or the vicinity) who are interested in the project (“Developing a tool to assess emotions elicited by services”), I will be performing a public presentation of the project on the 26th of June, at the Delft Univeristy of Technology. More details regarding location and time will come shortly.